I recently thought about people who make a difference and how others are creating impact today so I set out to ask several others to describe the difference they make in the world and how it defines who they are. In most cases the conversation quickly reverted to talking about the accomplishments of someone else. This got me thinking about the power of branding yourself as a “Difference Maker”, and the importance of understanding that the value you create for others starts with the value you place on “You”. If You can make the difference then your brand will contribute much more impact for the well being of others and it will shape your life success. When you manage your own excellence you will define the value that can be expected from the experience others have with you. To inspire others to realize this vision I created the anthem I am now calling “I Make A Difference”.

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CBS Morning News New Orleans